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Friday, October 16, 2026
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Toto Wolff Preparing to Sell Shareholding Pricing Mercedes F1 at £4.6 Billion

Toto Wolff with Mercedes F1 team
Toto Wolff has led Mercedes to historic achievements in F1

Mercedes team principal Toto Wolff is engaged in final negotiations to offload a portion of his shareholding in the Mercedes F1 outfit.

The deal values Mercedes at £4.6 billion – a record for a Formula 1 squad – after the McLaren team were valued at £3.5 billion in a change of corporate structure in September.

The Austrian executive, who owns one-third of Mercedes F1, would sell a stake approximately 5%.

The 53-year-old will remain as team boss and chief executive officer if the sale goes through.

Shareholder Structure

The other shareholders in the team are Mercedes-Benz and chemicals giant Ineos, who both hold a third of the company.

An official representative stated: "We will be making no official statement on the matter. The management structure of the team stays unaltered, and all three partners are dedicated to the ongoing success of Mercedes-Benz in Formula One."

Valuation Growth

This arrangement signifies a significant increase in worth of Mercedes F1 after Ineos Group acquired its stake for £208 million in 2022.

This surge reflects the expansion in valuations of F1 teams recently as a consequence of the increasing appeal of Formula 1 around the world.

This trend was evident with the box-office performance of the Formula 1 film featuring Hollywood star Brad Pitt, which was released last summer and has grossed more than $630 million (£458m) at cinemas worldwide.

It is Pitt's most successful film and the most successful sports movie ever released.

Current Performance

The Mercedes team are runner-up in the constructors' championship, behind McLaren, with three races left this season.

Mercedes' primary racer British driver George Russell has won 2 of the 21 grands prix this year and is fourth in the drivers' championship behind McLaren's Lando Norris and Oscar Piastri, and Red Bull Racing's Max Verstappen.

Mercedes secured a record eight straight constructors' championships and seven driver championships, six for Lewis Hamilton and one by Nico Rosberg, between 2014 to 2021.

RH
By

Ryan Hall

Elena Voss is a digital marketing strategist with over a decade of experience in social media management and content creation.

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